School Year/Semester _2020-2021
Course Description
Curriculum Overview
The following academic concepts will be covered. THIS IS ONLY A GUIDE AND IS SUBJECT TO CHANGE.
CURRICULUM OVERVIEW |
1 Unit – : Demonstrate employability skills required by business and industry.
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2 Unit – : Interpret marketing concepts as they apply to sports and entertainment marketing.
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3 Unit – : Apply concepts of marketing-information management to sports and entertainment marketing.
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4 Unit – : Differentiate between the elements of promotion: sales promotion, advertising, personal selling, public relations, and publicity.
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5 Unit - : Interpret branding concepts as they apply to sports and entertainment marketing.
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6 Unit - : Apply concepts and processes associated with successful financial planning in sports and entertainment marketing.
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7 Unit - : Analyze product/service marketing as it relates to sports and entertainment marketing
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8 Unit - : Differentiate between the components of the sports marketing industry.
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9 Unit - : Analyze the field of marketing as it relates to the elements of the entertainment industry: television, radio, music, movie, theater, and fine arts
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10 Unit - : Interpret the elements of the selling process as they relate to sports and entertainment marketing.
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11 Unit- : Interpret legal and ethical behaviors as they relate to the sports and entertainment marketing field.
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12 Unit - : Incorporate communication and presentation skills into sports and entertainment activities.
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13 Unit - : Arrange appropriate and efficient channels of distribution for sports and entertainment events.
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BOARD-APPROVED INSTRUCTIONAL MATERIALS
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Online book and/or resources | www.learnmarketing.net |
Online student access code (school specific) |
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GRADING SYSTEM: The DeKalb County School District believes that the most important assessment of student learning shall be conducted by the teachers as they observe and evaluate students in the context of ongoing classroom instruction. A variety of approaches, methodologies, and resources shall be used to deliver educational services and to maximize each student’s opportunity to succeed. Teachers shall evaluate student progress, report grades that represent the student’s academic achievement, and communicate official academic progress to students and parents in a timely manner through the electronic grading portal. See Board Policy IHA.
GRADING CATEGORIES |
*GRADE PROTOCOL |
Formative and Diagnostic Assessments – 0% Assessment Tasks (Skills & Homework) – 25% Classwork (Guided, Independent, and Group Practice) – 45% Quizzes, Tests, and Projects – 30% | A 90 – 100 ~P (pass) B 80 – 89 ~F (fail) C 71 – 79 D 70 F Below 70 |
Notes:
*English Learners (ELs) must not receive numerical or letter grades for the core content areas in elementary and middle school during their first year of language development. A grade of CS or CU must be assigned. This rule may be extended beyond the first year with approval from the EL Studies Program. English Learners must receive a grade for ESOL courses.
~Elementary schools will utilize P (pass) and F (fail) in Health/Physical Education, Music, World Languages, Visual Arts and Performing Arts.
DISTRICT EXPECTATIONS FOR SUCCESS |
STUDENT PROGRESS | Semester progress reports shall be issued four and a half, nine and thirteen and a half weeks into each semester. The progress of students shall be evaluated frequently and plans shall be generated to remediate deficiencies as they are discovered. Plans shall include appropriate interventions designed to meet the needs of the students. See Board Policy IH. |
ACADEMIC INTEGRITY | Students will not engage in an act of academic dishonesty including, but not limited to, cheating, providing false information, falsifying school records, forging signatures, or using an unauthorized computer user ID or password. See the Code of Student Conduct - Student Rights and Responsibilities and Character Development Handbook. |
HOMEWORK | Homework assignments should be meaningful and should be an application or adaptation of a classroom experience. Homework is at all times an extension of the teaching/learning experience. It should be considered the possession of the student and should be collected, evaluated and returned to the students. See Board Policy IHB. |
MAKE-UP WORK DUE TO ABSENCES | When a student is absent because of a legal reason as defined by Georgia law or when the absence is apparently beyond the control of the student, the student shall be given an opportunity to earn grade(s) for those days absent. Make-up work must be completed within the designated time allotted. See Board Policy IHEA. |
SCHOOL EXPECTATIONS FOR SUCCESS |
CLASSROOM EXPECTATIONS | Be on time
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MATERIALS AND SUPPLIES | Computer or laptop, internet access, office 365 email, google classroom, google teams, Verge, |
EXTRA HELP
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PARENTS AS PARTNERS
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PLEASE SIGN BELOW AND RETURN.
I have read the syllabus.
Student Signature__________________________________________________________
Parent/Guardian Signature___________________________________________________
Date ____________________________
Additional information to support continued contact:
Information | Parent/Guardian |
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